Another Hollywood giant bites the dust.
The New York Times is reporting that Visa, the credit card company that has used Morgan Freeman’s voice in commercials for several years, announced on Friday that it would stop broadcasting those advertisements after a report that Mr. Freeman had sexually harassed several women.
“We are aware of the allegations that have been made against Mr. Freeman,” a Visa spokesman said in a statement. “At this point, Visa will be suspending our marketing in which the actor is featured.”
The Visa statement followed a similar decision by the Vancouver, Canada, transit system to backtrack on a plan to use Mr. Freeman’s voice for some announcements over its loudspeakers.
It looks pretty bad for Freeman.
SAG-Aftra, the actors union, told The Hollywood Reporter that the reported allegations were “compelling and devastating” and that it was reconsidering the lifetime achievement award it had given to Mr. Freeman earlier this year.
Freeman maintains he is innocent.